Ex-Applied Systems leader Joe Sultana joins digital schemes specialist IS2

Joe Sultana_IS2

Joe Sultana, former chief operating officer at Applied Systems Europe, has joined digital trading and distribution platform for the schemes market IS2 as commercial director.

As previously revealed by Insurance Age, Sultana left Applied in 2021 after more than 10 years with the software house, including six years as managing director of UK broker business.

He was latterly a director at strategic insurance consultancy E-Zee Insurance Solutions, coming on board in November 2021, and stepping down in February.

Joe will be working to maximise existing opportunities in the business, supporting our entry into new sectors and markets, and advising us on potential acquisition targets.
Simon Pritchard

Established in 1996, IS2 works on digital solutions for brokers, insurtechs, managing general agents and insurers, including Hiscox and Markel. Sultana, pictured, has already worked as a strategic board advisor to IS2 over the past 12 months.

Planned growth

IS2 founder and managing director, Simon Pritchard, said: “We couldn’t be more delighted to welcome Joe on board to strengthen our executive team as we enter a new period of planned growth.”

Adding: “Joe will be working to maximise existing opportunities in the business, supporting our entry into new sectors and markets, and advising us on potential acquisition targets.”

Best-kept secrets

Sultana commented: “IS2 and the Atlas platform has been one of the market’s best-kept secrets.

IS2 has an enviable client list, which, for me, speaks volumes about the business and the opportunity. Our digital platform, Atlas, is a modern scalable cloud-native technology with an API-first approach.

“The passion and commitment of the highly experienced team, who are all technology specialists, but with a deep understanding and knowledge of the insurance market, is equally impressive.

“I’m looking forward to supporting Simon with his ambitious growth plans.”

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